The Boss of You: Everything A Woman Needs to Know to Start, Run, and Maintain Her Own Business | 
 enlarge | Authors: Emira Mears, Lauren Bacon
Publisher: Seal Press
Category: Book
List Price: $15.95
Buy New: $9.39
You Save: $6.56 (41%)
New (23) Used (10) from $7.35
Avg. Customer Rating:  7 reviews
Sales Rank: 43619
Media: Paperback
Number Of Items: 1
Pages: 256
Shipping Weight (lbs): 0.9
Dimensions (in): 8.1 x 5.5 x 1
ISBN: 1580052363
Dewey Decimal Number: 658.0082
EAN: 9781580052368
ASIN: 1580052363
Publication Date: April 28, 2008
Availability: Usually ships in 1-2 business days
Shipping: International shipping available
Condition: BRAND NEW
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Product Description
Female entrepreneurs are a growing force to be reckoned with. Each year, more and more women take the initiative and start their own business ventures—at twice the rate of men. Women continue to reshape the business world with innovative models, both large and small. So why is there a lack of clear-cut, expert advice aimed at this dynamic female audience?
In The Boss of You, Emira Mears and Lauren Bacon, founders of Raised Eyebrow Web Studios Inc. and co-editors of the well-known webzine Soapboxgirls, set out to answer this question. As intelligent entrepreneurs and straightforward writers, Emira and Lauren offer insight into beginning—and sustaining—small businesses from the female perspective. Peppered with stories from women who have been there, from cautionary tales to success stories, The Boss of You provides readers with real advice and career options that will allow them to live their values and achieve their own version of work-life balance.
Whether you are an established professional or an entrepreneurial newbie, The Boss of You is the definitive guidebook for starting, maintaining, and enjoying your own business.
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| Customer Reviews: Read 2 more reviews...
It really is everything you need to know August 23, 2008
This book is perfectly titled and is a great resource. It's concise and smart with real examples and good exercises. It is helpful especially if you have your business idea in mind already. If you still need to decide on a business idea, come up with a couple before reading this.
A MUST-READ for all fledgling entrepreneurs! July 16, 2008
Congratulations to Emira and Lauren for writing this excellent book. I am half way through, and reading it seriously: I am reading a couple of chapters at night, and going back and answering the questions by day in writing. I plan on starting my own PR business, and this book has become a bit of a "manifesto" for me. What I love most is the basic, practical advice it offers, along with the encouragement. It's positive and reassuring, yet direct about the pitfalls of making mistakes with your business.
Next, I love the feminist subtext of this book: that us women deserve to be paid what we're worth, and I loved the urge ("We beg of you, close the wage gap between men and women!") to price ourselves appropriately, and not modestly.
"The Boss of You" is hitting me on a few levels, inspires me, and is giving me courage to get my ducks in a row for the eventual launch day (still a ways off - but definitely in the works).
I really hope the Oprah producers come across this book and get these two rockin' chicks on the Oprah show. Talk about "living your true life" - and earning a living while doing so - !
When meeting a graphic designer to work on my logo, she kept grabbing the book and flipping through it and said, "okay. I really have to get this."
I encourage anyone (men, too) who has a dream of starting a business to get this book. My only wish is that it was edited to remain Canadian in the spelling, but this is a superminor quibble.
GET THE BOOK, PEOPLE.
Cheers,
Liz Parker
Publicist
The Boss of You June 22, 2008
Great book. Useful information to understand the nuts and bolts of starting a business. I highy recommend this book!
Not just another 'cod liver oil' business book June 5, 2008
Having started my own business "accidently" - one contract led to another, led to another and before I knew it I was juggling clients - I hadn't done a lot of the planning they discuss in the first half of the book. So despite already being up and running, reading this book was a fantastic opportunity to bring some clarity/structure to what I was doing. Its so easy when you are self employed to never turn down work and The Boss of You, really helped me identify what work is good for me and my business to be doing, and what stuff I should be trying to phase out of. I help businesses plan and develop their own communications. A lot of my clients are new businesses and haven't necessarily done all of the thinking/planning that Mears/Bacon walk readers through - it was helpful to be given a framework to help my clients do that on the way to identifying what their messaging is. And, the book was a refreshing departure from what I call the "cod liver oil" business books - good for you but yucky. Nice to be able to enjoy something that was good for me. The humour was greatly appreciated.
The perfect book for anyone starting a creative business! June 4, 2008
AMAZING!!! What an enjoyable & resourceful read for anyone considering starting their own business...Hilarious & Edgy, I read it cover to cover and got loads of great ideas for my new creative business venture..thank you ladies...FIVE STARS hands down!
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